Samba TV: Netflix’s ‘American Primeval’ Tops Prime Video’s ‘On Duty’ in New Drama Debuts
Netflix’s new western drama “American Primeval” generated 1.3 million U.S. households in the first four days of its Jan. 9 release, with boomer households (ages 65-74) over-indexing by 7%, according to new data from Samba TV, which tracks viewership through smart data and ranks streaming programs based on U.S. household reach. Netflix says the show … Continue reading “Samba TV: Netflix’s ‘American Primeval’ Tops Prime Video’s ‘On Duty’ in New Drama Debuts”
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