Nielsen: Fox’s Super Bowl Cross-Platform Distribution With Tubi Tops February TV Market Share
Fox’s decision to concurrently broadcast and live-stream the Super Bowl on Feb. 9 paid dividends with the game topping 110 billion minutes viewed across both platforms — down just 0.5% from last year’s Super Bowl, according to new Nielsen data. A record-breaking 127.7 million people watched the broadcast of Super Bowl LIX, including a simulcast … Continue reading “Nielsen: Fox’s Super Bowl Cross-Platform Distribution With Tubi Tops February TV Market Share”
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